Denim Never Looked So Good or Meant So Much

Join us Wednesday April 27, 2011 in the fight against sexual violence and wear DENIM. Since 1999, businesses and organizations around the U.S have doned denim in honor of an 18-year old girl who was raped in1990.

 Although the young girl was taken advantage of by her driving instructor , the judge ruled him innocent because the girl’s jeans were very tight- so she must have consented.

Enraged by the verdict, Italian women protested the judge’s sentence by wearing jeans to work. Their call to action spurred others to be proactive. As a result, Denim Day was created.

Sexual violence is a prevalent issue in American society that needs to be addressed. Every two and a half minutes, somewhere in America, someone is sexually assaluted.

A staggering 1 in 6 American women have been the victim of an attempted or completed rape.

Help LifeWorks support healthy relationships, families and communities free from sexual, domestic and interpersonal violence by wearing demin.

Whether it’s a denim button down, jacket, skirt, shorts or jeans, it doesn’t matter as long as it’s denim.

Who knew that denim could look this good or mean so much?


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